For roofing companies
Storm season is won in winter. Groundwork starts now.
Until spring we build what makes a roofer the first call after hail: the Google profile, reviews, city pages and Local Services Ads. Answering and missed-call recovery switch on before the first storm.
The calls come in spring. The rankings don’t.
Roofing demand spikes after spring hail. A Google profile and review count can’t be built in a week, so we build them while it’s quiet.
244 of 566 calls land between March and May.
View data
| Month | Calls | Groundwork |
|---|---|---|
| Jan | 22 | Yes |
| Feb | 30 | Yes |
| Mar | 64 | — |
| Apr | 92 | — |
| May | 88 | — |
| Jun | 61 | — |
| Jul | 44 | — |
| Aug | 40 | — |
| Sep | 38 | — |
| Oct | 35 | — |
| Nov | 28 | Yes |
| Dec | 24 | Yes |
Sample data for a fictional shop, for illustration.
What groundwork includes.
A profile built for storm searches
Roof repair, replacement and storm damage categories, service areas and real job photos.
Reviews from past jobs
A text to customers from the last two years. Reviews count most when the hail hits.
City and service pages
One fast page per city and service, so you show up beyond the town your office is in.
Local Services Ads, ready to run
License and insurance documents gathered now, so Google’s screening is done before demand starts.
A storm-day plan
What the AI line says, who gets the overflow, and how inspections get booked when 40 people call in an hour.
Spring switch-on
Answering and missed-call text-back tested on your numbers and ready by March 1.
Winter, then spring.
Groundwork
Profile, reviews, pages, ad readiness.
The parts of getting found that take months, done while the phones are quiet.
Switch-on
Answering and text-back go live.
Tested on your numbers, with a storm-day plan your office has signed off.
Storm season
Every call has somewhere to go.
Overflow to the AI line, inspections booked, and a monthly report on what it all earned.
Electrical and remodeling come next. Ask and we’ll hold your place.